If you’ve been blogging for good while, but still haven’t bought an SSL Certificate for your blog, you’re missing on some great benefits. The same applies to new bloggers who’ve just started this ever-popular adventure.
Now, a lot of so-called experts and gurus may tell you that SSL Certificates are not necessary for blogs that don’t collect sensitive information, but here at SSL Dragon we politely disagree.
Bellow, you’ll find not one or two, but seven reasons why SSL Certificates can do only good things to your blog, and bring it to the next level.
1) You’ll protect your visitors’ sensitive information
SSL Certificates are all about data protection. Even if your blog doesn’t accept logins, whenever someone uses your contact page, or email signup form, they give you their sensitive information. It’s your responsibility to protect it from potential theft. Why worry about cyber threats when with just an SSL Certificate you can guarantee the protection of your users’ sensible data.
2) You’ll increase your reputation and level of trust
If you’ve just discovered the SSL Certificates and their function, don’t fall into the trap thinking that only a few tech-savvy web users know about them. Regular users can quickly spot whether your connection is secured or not, by simply glancing at your website’s URL. If the green SSL padlock is present, they will definitely trust you more.
3) You’ll get better conversions
Whether it’s just your email sign up form or a product sale, SSL Certificates contribute to higher conversions. The green padlock next to your website’s URL is a strong indicator to the users that your blog is secure. You will look more professional and trustworthy, and this will inevitably lead to more traffic and better conversions.
4) You’ll get a SEO Boost
The online landscape is extremely flexible and dynamic. A lot of SEO strategies and techniques that worked perfectly just a couple of years ago are now obsolete. In 2014, Google announced its intention to encrypt all the web and followed it by giving a sizeable SEO boost to everyone who uses a secured connection. Since then, SSL Certificates have become an essential part of every SEO strategy.
5) You’ll get a competitive edge in your niche
Whatever you’re blogging about, thousands of folks write about the same subjects. While you won’t be able to drive the whole traffic to your website, an SSL Certificate for your blog will offer you a better visibility in the Google page rankings. A lot of blogs are still reluctant to install an SSL, so now is your chance to act and surpass them in the rankings.
6) You’ll be able to expand and monetize your blog
As your blog and authority grow, plenty of money making opportunities will knock on the door. You can build a membership site, a small e-commerce shop, an online university or something completely different and unique. To accomplish this, you will need a valid SSL Certificate that encrypts personal data such as names and credit card details.
7) You won’t have to spend a fortune
For blogs, an affordable Domain Validation Certificate is more than enough. It is issued within minutes after the Certificate Authority verifies the ownership of the domain. If you’re on a budget, Comodo is an excellent SSL Certificate for your blog. Their cheapest SSL Certificate will cost you less per year than some Starbucks drinks. Other reputable brands you may consider are RapidSSL and GeoTrust.